Our New Design Language
Great products aren’t just about how they look - they’re about how they work, how they scale, and how they solve real problems. Since day one, we’ve prioritized building that foundation. We’ve been focused on tools that deliver value, systems that hold up under scale, and experiences that stay fast, simple, and reliable.
Visual design wasn’t ignored; it was just kept in the background. We believed it was more important to earn trust through utility before we refined the surface.
Why Now?
Over the past few years, we’ve grown our ecosystem, shipped tools that have reached millions of users, and strengthened the core of our product suite. With that foundation in place, it’s time to match the inside with the outside.
We’re now slowly rolling out our new design language; a visual evolution that will begin with our brand identity and the products you use every day.
What to Expect
This isn’t a quick paint job; it’s a deliberate, system-wide transformation designed to:
Reflect our values — Creativity, precision, and ambition in every interaction.
Enhance usability — Cleaner layouts, clearer hierarchies, and consistent visual patterns.
Unify the brand and product experience — So every touchpoint feels recognizably us.
From subtle UI refinements to a bold, cohesive brand identity, you’ll start to notice changes roll out over the coming weeks and months.
More Than a Makeover
This new design language isn’t just about aesthetics it’s about creating an experience that inspires confidence, sparks creativity, and makes our tools even easier to use. It’s about aligning our visual story with the ambition of the products we’re building.
Design is now taking a front seat alongside engineering and product development, ensuring every detail; function and form works together.
The Road Ahead
As we introduce these changes, we’ll be listening closely to your feedback. The design language will evolve over time, informed by real-world use and community insights.
What you’ll see is just the beginning a foundation for the next chapter of our products, our brand, and the community we serve.
If you’re ready to see what’s next, keep an eye on your feed and tools. The future is rolling out—one thoughtful design detail at a time.
